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Luxury lifestyle media platform

abc Mallorca

Mallorca

Ongoing specialized development for the Balearics' premier luxury media brand: headless Next.js + WordPress, trilingual delivery and a complex .NET email-preference integration.

  • Trilingual: EN · ES · DE
  • Next.js + headless WordPress
  • .NET backend kept
  • Yoast SEO integration
Visit abc-mallorca.com
A villa terrace looking out over the Mallorcan coast.
abc MallorcaPlatform

For abc Mallorca — the Balearic Islands' premier luxury lifestyle media platform — OpenMind operates as technical implementation specialists under their IT manager's leadership, strengthening the digital infrastructure while respecting established editorial workflows.

01

The technical scope

A headless architecture pairing Next.js with WordPress, crucial for multilingual content strategy: seamless delivery in English, Spanish and German with consistent performance across all language versions.

Yoast SEO required careful configuration so the extensive lifestyle content library stays correctly indexed and visible in all three languages.

A stone finca in the Mallorcan countryside.
A finca in the Mallorcan countrysideabc Mallorca
02

The integrations

One of the most intricate pieces: connecting .NET backend services with the Next.js front end for abc's sophisticated email-preference system — enabling personalized content updates by interest and language.

Responsive design care ensured rich media and photo galleries keep their visual impact on every device while preserving optimal loading performance.

  • Headless Next.js + WordPress
  • Trilingual SEO + hreflang
  • .NET email preferences kept in place
  • Sub-second performance
3Languages
1Backend kept
1Platform

Project credits

Client
abc Mallorca
Scope
Technical implementation, Next.js, headless WordPress, .NET integration
Imagery
abc Mallorca

Three languages, one editorial workflow, no rewrite.

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